Author: Yusuf Joshua
It has been a rolling season of recognition and responsibility for Anietie Udoh with his new appointment as the Out of Home juror for the 2025 Lagos Advertising and Ideas Festival Awards. Anietie Udoh’s year has unfolded like an unbroken chain of visibility, responsibility and rising influence across global and local creative landscapes. His calendar has taken him from European jury rooms to African awards panels, from national recognitions to international appointments, and now to another defining moment and that is his selection as a juror for the Lagos Advertising and Ideas Festival Awards in the Out of Home…
The Association of Advertising Agencies of Nigeria (AAAN) has announced that the 2025 LAIF Creative Conference will take place on Saturday, November 29, 2025, at the Lagos Marriott Hotel, GRA, Ikeja, Lagos running from 9:00 AM to 6:00 PM. This year’s edition marks a historic milestone, the 20th anniversary of the Lagos Advertising and Ideas Festival (LAIF) celebrated under the bold theme “20 Years of Crazy.” The conference will bring together leading voices from Nigeria, Africa, and the global creative industry for a full day of inspiring conversations on creativity, technology, culture and the future of brand-building. The LAIF Creative Conference will feature Keynote presentations from visionary leaders, Expert panel sessions on the future…
Tolulope Olanipekun, one of Nigeria’s most admired marketing leaders, has been named Marketing Amazon at the Nigerian Marketing Awards (NMA) 2025, further cementing her reputation as a top industry influencer. The honour was announced on Saturday during the high-profile ceremony attended by major agency executives, brand custodians, and marketing professionals. Olanipekun, Head of Marketing at Mouka Foam, was celebrated for her outstanding contributions to brand strategy, consumer engagement, and category-defining campaigns across multiple sectors. The latest recognition comes just months after she won Outstanding Marketing Personality of the Year 2025 at the Marketing Edge Awards, marking back-to-back achievements that…
Publicis West Africa (PWA) is proud to announce the official launch of Ghana’s first advanced Out-of-Home (OOH) measurement platform in partnership with global advertising technology leader Moving Walls. This groundbreaking initiative marks a new era in the country’s advertising industry, providing precise audience insights and measurable campaign effectiveness for brands and agencies. In today’s data-driven world, the ability to measure and analyse audience engagement is no longer optional, it’s essential. The new platform delivers real-time analytics, empowering advertisers to make smarter media planning decisions, optimize spend, and ensure accountability in OOH investments. “This partnership marks a major milestone in our…
Maureen Ifada, Marketing Director at FrieslandCampina WAMCO, has been named the Nigeria Marketing Amazon at the 2025 Nigeria Marketing Awards, adding yet another major honour to a year marked by exceptional professional recognition. Ifada, who has built a remarkable two-decade career in brand building and consumer marketing, is widely regarded as one of the most influential figures in Nigeria’s marketing landscape. Her leadership has strengthened the positioning of Peak, Three Crowns and other dairy brands, driving campaigns that resonate deeply with Nigerian households and reinforcing FrieslandCampina WAMCO’s dominance in the sector. This latest award joins an impressive list of…
Yewande Abigail Ade-Alao, Marketing Manager at Seven-Up Bottling Company (SBC), has been named among the prestigious Brandcom “35 Under 35” marketing professionals, an honour reserved for young innovators shaping the future of Nigeria’s marketing and communications landscape. The 35 Under 35 category recognises fast-rising professionals who have demonstrated exceptional creativity, strategic insight, and measurable impact within the period under review. Organised by Brand Communicator, the award highlights young talents whose work continues to strengthen brands, influence consumer culture, and contribute significantly to the growth of the nation’s marketing ecosystem. Yewande, widely regarded as one of the most transformational young leaders…
Damilola Adeyemi, the Chief Operating Officer of Redrick PR, has been honoured as one of Brandcom’s elite “35 Under 35” marketing professionals, a recognition reserved for young innovators transforming Nigeria’s marketing and communication landscape. The award, organised by Brand Communicator, celebrates fast-rising professionals under the age of 35 who are driving creativity, growth, and innovation across the industry. Adeyemi, a strategic marketing and brand specialist with nearly a decade of experience, has built an impressive multi-sector portfolio spanning FMCG, automobile, telecommunications, beauty, wines and spirits, luxury, banking, fintech, health, and government communication. His work has reached markets in Nigeria,…
Senior Brand Manager at FrieslandCampina WAMCO Nigeria Plc, Adesanjo Oyejide, has been recognised among Brandcom’s prestigious “35 Under 35” marketing professionals, an annual honour celebrating young innovators shaping the future of marketing and communications in Nigeria. The Brandcom Awards, organised by Brand Communicator, acknowledges outstanding individuals and brands making significant contributions to the marketing and communications ecosystem. The “35 Under 35” category specifically spotlights professionals under the age of 35 who have demonstrated excellence, creativity, and leadership in driving brand growth and industry advancement. Oyejide, who currently leads marketing efforts for Three Crowns Milk, one of Nigeria’s most trusted…
Miss Moninnuola Kassim, Senior Brand Manager at FrieslandCampina WAMCO Nigeria Plc, has been recognised among Brandcom’s prestigious “35 Under 35” marketing professionals, an award that celebrates young innovators shaping the future of marketing and communications in Nigeria. The “35 Under 35” category is dedicated to fast-rising, creative, and game-changing professionals under the age of 35 who have demonstrated excellence, leadership, and impact within the marketing ecosystem. It honours individuals who are not only advancing their organisations but also contributing to the growth of the industry and the nation’s economy. Brandcom, organisers of the annual awards, noted that the “35 Under…
Nairobi / Cape Town / London — October 2025 — Vuga Music Inc., a leading global music publishing company dedicated to empowering African artists and independent record labels, proudly announces its collaboration with Indvstry Clvb on the groundbreaking Indvstry Exchange — a cross-continental creative program connecting Africa’s leading and emerging voices in music, fashion, art, and digital storytelling. The initiative, themed “Building Beyond Borders,” seeks to bridge creative industries across Africa and the diaspora through curated panels, networking brunches, and cultural experiences hosted in Nairobi, Cape Town, and London. As a key partner, Vuga Music will curate and lead the…