Author: Joshua Yusuf
Marketing professionals, brand strategists, and business leaders recently gathered in Victoria Island, Lagos, for the latest edition of Brands & Banter, a growing industry event designed to redefine how professionals connect, learn, and collaborate in Nigeria’s marketing ecosystem. The event, held at Bature Breweries, brought together a diverse mix of practitioners across marketing communications, advertising, media, and public relations. It was organised by brands and marketing expert, Raphael Idu, who convened the platform to address what he described as a longstanding gap in engaging, experience-driven industry gatherings. During the event, the panel discussion centred on the theme, “Do great brands…
In the global creative industry, the people who sit on awards juries wield enormous influence. They decide which campaigns set the standard for innovation, which ideas shape the future of storytelling, and ultimately which voices define the direction of the industry. For Nigerian marketing strategist Anietie Udoh, gaining a seat at those tables is not simply about recognition — it is about influence. Anietie, who serves as Divisional Director of Marketing at Marketing Edge Publications, has quietly emerged as one of Africa’s most consistent voices on international creative juries. But beyond the growing list of global appointments, he is…
Black At, a global platform championing access, inclusion, and opportunity for Black creatives and executives, today announces the official launch of “Through Her Lens” in Lagos — a groundbreaking initiative focused on advancing gender equality within the creative economy. The Lagos launch marks the beginning of a global series that will travel across Johannesburg, São Paulo, London, Cannes, and New York (UNGA 2026), culminating in a comprehensive white paper that captures insights, data, and solutions addressing the challenges women face in the creative industry. At its core, Through Her Lens seeks to explore and address critical themes including: Gender equality…
At the IAA Compass Africa conference held on March 12, 2026, at Fordham University in London, Steve Babaeko delivered a speech that challenged long held assumptions about the UK Africa relationship, urging a decisive shift from legacy thinking to future focused partnership. Speaking as President of IAA Nigeria and Director of IAA Africa under the International Advertising Association, Babaeko anchored his message not in abstract theory, but in lived industry experience. He opened with a personal reflection that set the tone for the session. “The first time I saw a Nigerian campaign travel beyond our borders,” he said, “I realized…
Mouka Limited, Nigeria’s leading sleep solutions provider and a subsidiary of Dolidol International Group, recently announced a significant leadership transition with the appointment of Chief Oladimeji Adekunle Osingunwa as its new Managing Director, effective March 17, 2026. This follows the resignation of Mr Femi Fapohunda, whose exit became effective on March 16, 2026, after a period of mutual agreement with the Board. The Board of Directors expressed deep appreciation for Mr Fapohunda’s impactful leadership and unwavering commitment to the organisation. During his tenure, Mouka successfully navigated one of the most challenging economic periods in Nigeria’s recent history, demonstrating resilience, operational…
Cannes Lions has announced the cohort for the 2026 See It Be It talent programme, designed to accelerate the careers of women and non-binary talent. The 2026 cohort selected for this unique learning and development programme includes 20 creatives from 15 markets, with Serbia and South Korea being represented for the first time. Taking place at the Cannes Lions International Festival of Creativity, between 22 and 26 June 2026, the programme includes mentorship opportunities and private masterclasses with industry leaders, as well as backstage access and sessions tailored to each participant’s career goals. The cohort will be supported by…
Three Crowns Milk rolled out the red carpet for three deserving mothers in Lagos, giving them an unforgettable Mother’s Day experience. In line with the brand’s purpose of caring for mums, these women were treated to a full day of pampering and relaxation in recognition of their love, sacrifice, and dedication to their families, often at the expense of their own well-being. “We wanted to put smiles on the faces of everyday mums. Mothers are the backbone of their families, constantly pouring out love and care. Our inspiration is to care for the hearts that keep giving, sacrificing, and nurturing…
Nigerian marketing communications leader, Anietie Udoh, has been named to the prestigious Powerlist of the Most Influential People in Business by the Symbol Awards, marking a defining moment in his rising global career. The recognition, which drew over 1,700 nominations from more than 80 countries, celebrates individuals shaping industries, driving innovation, and influencing the future of business. Udoh’s inclusion underscores his growing stature not just within Nigeria or Africa, but across the global marketing and communications landscape. The honour comes on the heels of an extraordinary run of international jury appointments between 2025 and 2026, which has positioned Udoh…
In a powerful display of youth leadership and academic excellence, 14-year-old Oreoluwa Alayande officially assumed the role of Chief Executive Officer of MTN Nigeria for a day. Oreoluwa, a student of St. Lawrence Metropolitan College, Ado Ekiti, earned this seat after emerging as the national champion of the 2025 MTN mPulse Spelling Bee, outperforming over 40,000 participants from across the federation. This year’s competition marked a significant milestone with the expansion of regional qualifiers held in Abuja, Enugu, and Oyo. This strategic move ensured that the finale was a true reflection of Nigeria’s diversity, providing a level playing field for…
American Open University (A-Global) has spent years doing what most institutions only talk about: making quality, forward-thinking education accessible without borders. Founded on the belief that learning should move as fast as the world it prepares students for, A-Global has built a reputation for innovative curriculum design, industry-aligned programmes, and a relentless commitment to producing graduates who are ready for the real economy, not just the classroom. With a growing global footprint and a track record of delivering relevant education to underserved markets, A-Global is now setting its sights on Nigeria, starting with two of the most dynamic industries shaping…