Global fast-food powerhouse, Burger King, has officially opened its first outlet in Awka, the capital of Anambra State, marking a significant milestone in its expansion across Nigeria. The grand opening, held on Saturday, July 19,…
Dr. Ajiborode Abiodun – July 2025 Abstract Contemporary marketing environments demand sophisticated approaches to brand building that transcend traditional demographic segmentation strategies. This conceptual paper…
L-R: Deji Ogeyingbo, Country Manager, Making of Champions (MoC); Ibe Etea, General Manager, Internal Audit & Forensic Services, MTN Nigeria; Elder Paul Bassey, Commissioner of Sports,…
