Author: Yusuf Joshua
L-R: Deji Ogeyingbo, Country Manager, Making of Champions (MoC); Ibe Etea, General Manager, Internal Audit & Forensic Services, MTN Nigeria; Elder Paul Bassey, Commissioner of Sports, Akwa Ibom State; Prof. Ubong Essien Umoh, Commissioner of Education, Akwa Ibom state; Emmamoke Ogoro, General Manager, Brand and Communication, MTN Nigeria and Callima Inino, Regional General Manager, Operations – East, MTN Nigeria at the MTN Champs Season 3 Grand Final opening held at the Godswill Akpabio Stadium on Tuesday, May 9, 2025.The MTN Champs Season 3 grand final kicked off with a grand opening ceremony at the Godswill Akpabio Stadium, paying homage…
The MTN CHAMPS Uyo Grand Final concluded on May 9 at the Godswill Akpabio Stadium, marking the end of a four-day competition which brought together some of Nigeria’s most promising young athletes. The event, which attracted 2,187 athletes, culminated in the announcement of the Top 10 Most Valuable Performers (MVPs) from Uyo, a list that now completes the selection of 30 MVPs across this season. Uyo – Top 10 MVPs: 1.Abdulaleem Abdulsalam (Cadet): 100m GOLD, 200m GOLD, 4x100m GOLD 2.Ebimoboere Christopher (Cadet): 100m GOLD, 200m GOLD, 4x100m GOLD 3. Saviour Nnokama (Cadet): 100m Silver 4. Bernice Onoriode (Youth):…
Day 3 of the MTN CHAMPS Uyo Grand Final saw spirited competition as athletes took to the track in pursuit of glory. With teams, schools and states fiercely battling for dominance, it was Team MVP that rose to the occasion, delivering standout performances and setting the pace across multiple categories, with many of its athletes securing podium finishes that validated their selection for the event. Team MVP’s Cadet Girls made a bold statement early in the day, sweeping the 100m final in stunning fashion. Ebimoboere Christopher blazed to a personal best of 12.61s, leading teammates Ella Udumubrai and Jolaade…
Emeka Obia has been named Africa’s Young Adman of the Year at the prestigious Industry Awards 2025, hosted by The Industry newspaper. The highly anticipated ceremony took place at the Civic Centre, Victoria Island, Lagos, gathering top advertising and marketing professionals from across the continent. Obia, a rising force in Africa’s advertising landscape, was appointed Integrated Strategy Director for Central and West Africa at Publicis Groupe in 2023. Since assuming the role at the French multinational advertising and public relations firm, he has led strategic initiatives across 22 diverse markets, delivering integrated growth for major brands. “I’m deeply honoured by…
In a resounding endorsement of visionary leadership and disruptive innovation in Nigeria’s Out-of-Home (OOH) advertising industry, Lanre Ashaolu, CEO of FPL Media, has been named OOH Player of the Year at the prestigious Industry Awards held on May 3rd, 2025, at the Civic Centre, Victoria Island, Lagos. This honour, presented during the high-profile ceremony that followed the Industry Summit held on May 2nd at CIBN House, Victoria Island—where Lampe Omoyele, CEO of Nitro 121, delivered a compelling keynote—celebrates Ashaolu’s relentless pursuit of excellence, groundbreaking contributions, and transformative leadership in the OOH sector. “This prestigious award is a testament to your…
For over 60 years, Gala Sausage Roll—Nigeria’s beloved No. 1 sausage roll—has done more than satisfy hunger. It has been a dependable companion to millions: from students and office workers to roadside traders and bus conductors. Every bite has fueled the daily grind of the Nigerian hustler. This Workers’ Day, Gala chose to give back—not with loud celebrations, but with a quiet act of kindness: free bus rides for everyday Nigerians. It was a simple gesture meant to bring a moment of ease to those who carry the nation on their backs. Across bus parks, social media, and radio airwaves,…
Day 2 of the MTN Champs Uyo Grand Final at the Godswill Akpabio Stadium continued to deliver excitement, with young athletes setting personal records and dazzling spectators with standout performances in track and field events. The championship, which brings together 2,187 competing athletes, will run until May 9. One of the standout performances came from Chukwuma Faith of Osadenis Mixed Secondary School, Asaba (Delta State), who sprinted to a new Personal Best of 12.08 seconds in a women’s junior U20 100m heat. After crossing the finish line with a clear lead, Faith stared in amazement at the race clock,…
Esosa Osagiede, Creative Director at Insight Publicis and a bold voice in global advertising, has been appointed as a juror in the Print & Publishing category at the 2025 Cannes Lions International Festival of Creativity. One of the most coveted honors in the global creative industry. This milestone marks yet another defining moment, as she continues to break boundaries and elevate African creativity on the world stage. From being the only West African selected for the prestigious Cannes See It Be It programme (a platform that spotlighted 15 exceptional women leaders in advertising from across the globe) in 2023. Esosa…
MTN Nigeria is set to bring its Go Make A Difference (Go M.A.D) campaign to Aba, Nigeria’s renowned enterprise hub, on Sunday, March 23, at Sugarland, Luxury City Hotel. This initiative continues MTN’s mission to inspire Nigerians to take deliberate steps toward community development and digital empowerment. Speaking with the press at the campaign launch, Onyinye Ikenna-Emeka, Chief Marketing Officer of MTN Nigeria, shared the inspiration behind the Go M.A.D initiative. “At MTN, we believe in driving progress, giving our customers the power to rise above challenges and create something extraordinary. The Go M.A.D campaign is rooted in the belief…
MTN Nigeria has reaffirmed its commitment to nurturing Nigeria’s future Olympians through the MTN Champs athletics competition, which kicked off its third season today in Benin City, Edo State. The telecommunications giant aims to revolutionise grassroots sports development in the country, providing a platform for young athletes to showcase their talents and potentially represent Nigeria on the global stage. Osaze Ebueku, Senior Manager, Go-to-Market at MTN Nigeria, emphasised the company’s long-term vision for the initiative. “Our message from day one has been clear. We’re building future Olympians for Nigeria,” Ebueku stated. He highlighted that MTN Champs is not just about…